What we value

  • The environment: it’s our home, our “office”, our playground, our sanctuary – it’s everything to us and we have unlimited respect for it. Consideration of environmental impact is the foremost factor in our decision making process. Our goal is to not only leave the wilderness untouched, but to contribute to its growth and revitalization.
  • Our employees: we search long and hard for the best employees and when we find them, we do everything we can to make them happy. Our employees come from all different backgrounds, but they share a passion for both fun and innovation. That must be why our annual innovation sessions in Puerto Vallarta are such a hit.
  • Our customers: our business exists so that you, our customers, can learn the skills needed to have fun and be safe in the wilderness. Without you, we can not exist, so your happiness is paramount to us. We are dedicated to ensuring that your experience with us is as enjoyable and memorable as possible.
  • Remaining fresh: we are like your local bakery – every time you come back, you will find something new with us. Whether it’s a new feature on our website or a new section in our handbook, we are always innovating to provide you with the most current information available and to offer you the best possible service.
  • Fun!
  • Clear communication
  • Simple streamlined processes
  • Fun!
  • Giving you a great customer service experience
  • Helping you find the right program for your training goals
  • Something better than “good enough”
  • New ideas and constant evolution
  • Making it stick to your head!

We don’t value

  • Things that are not fun
  • Technical or elitist terminology
  • Overly complicated processes
  • Bureaucracy
  • Exclusivity
  • Putting you on hold when you phone us
  • Making you buy things you don’t need
  • Good enough
  • Stagnancy